Starting a business is a giant undertaking. You are full of ideas and passion for your company, but how do you attract the right customers?
Marketing a start-up business effectively is crucial and creating a marketing plan is essential.
We’ve developed a simple but highly successful list of services from which you can make an informed choice.
Our service menu will guide you through the steps to becoming a recognised and respected business, no matter what stage you are and any new business marketing ideas you may already have.
In fact, it’s as easy as knowing your ABCs!
A start-up marketing plan should be based on a solid foundation created from questions a new business must consider. We will advise who your target audience is, what your customers will be looking to buy, the main features and benefits of your product or service, your unique selling proposition (USP) and also, your ideal marketing budget.
The key to successful marketing is a well thought out marketing plan. As you are at the beginning of your company’s journey, we analyse your goals, your business approach, what you are trying to say to your customers, your story, and how you make your company noticed. By looking at these key elements, we can successfully orchestrate marketing ideas that will benefit your business start-up.
This is where the marketing magic occurs and where we join A with B to make your business sparkle! We can develop your brand, create your logo and design your website. Our copywriting skills will craft your advertising and PR promotional materials while our social media and networking knowledge will effectively connect your company to your exact target audience.
All About The Message will build you an effective and bespoke marketing plan so your business can happily take the next big step.
I have been working with Andrea to create a powerful marketing message about my fledgeling business. Her depth of experience meant the focus was always on my visions and needs and at a pace I felt was supportive and positive. Work she produced on client testimonials has been a fantastic insight into how I am seen by my clients and this has helped further marketing material.
Andrea helped me develop a clear marketing strategy and this was ultimately formalised into a detailed marketing plan. Her attention to detail and very practical advice meant I had a plan that would be my ongoing working document to help me develop and grow my business. I have been in business a long time, and it was a refreshing change to deal with a marketer who asked insightful questions, listened, offered creative, yet practical ideas and delivered it in a no-nonsense way. I would recommend her if you want a marketer who can help you get results and you can trust.
Andrea has worked with us to structure the marketing activity for our start-up. She has lead workshops to gather and discover our ethos and target markets, helped us to plan our marketing activity over the year and given us invaluable coaching and advice which we use every day when thinking about how to target customers. She's helped us to clarify our unique selling points and what really makes us different to other agencies, and assisted in getting our messaging right across everything we do. She's also gathered excellent testimonials from our clients to give us the tools we need for social proofing our offering, and this really helps to market ourselves effectively. Andrea's no-nonsense, simple and clear approach was invaluable for us to elucidate our early stage marketing strategies and make sure we are doing the right thing. I've no doubt we'll work together again in the future. Thanks, Andrea!
My USP and messages are now crystal clear and I now have a marketing plan to go forward with for the rest of the year thanks to Andrea. I would highly recommend using Andrea to help with getting your message across to your target market.